How do you make your film stand out from the crowd? and another, no less important question — how can you find and reach your target audience?
During this workshop, our guest Mirjam Wiekenkamp (a PR specialist with over 15 years of experience) will walk you through the different steps of a PR and marketing campaign and communications strategies in conversation with moderator Anastasia Klysakova (who has been a marketing specialist for over 10 years for various business, social and cultural projects).
Mirjam will show you how to make some efficient NOISE for your film to help you reach your goals.
Speaker: Mirjam Wiekenkamp
Mirjam Wiekenkamp has been working as a publicist for documentaries and fiction films for over 15 years. She is the founder of NOISE and has represented films at festivals such as Berlinale, Cannes, CPH:DOX, IDFA, IFFR, Locarno and Venice. Some of the documentaries she has recently been working with include We Will Not Fade Away by Alisa Kovalenko; the IDFA winner Apolonia, Apolonia by Lea Glob; Matter Out Of Place by Nikolaus Geyrhalter; the Berlinale Encounters winner Mutzenbacher by Ruth Beckermann (2022); and The Last Shelter (Ousmane Samassekou, winner DOX:Award CPH:DOX 2021).
Moderator: Anastasia Klysakova
Anastasiia Klysakova has been working as a marketing and PR specialist for over 10 years for business, social and cultural projects. Since 2019 she has been working with Ukrainian documentary and fiction filmmakers as a communications strategist and publicist. Some of the documentaries she has been working on include This Rain Will Never Stop by Alina Gorlova (IDFA 2020 First Appearance Award) and The House Made of Splinters by Simon Lereng Wilmont (Oscar nomination for Best Documentary Feature 2023). As an independent communications specialist she has partnered Ukrainian production companies like TABOR, BOSONFILM, OK Media, Moon Man, and the Molodist and Docudays UA film festivals.
About NOISE
NOISE is a full-service PR agency which specialises in launching films at international film festivals. With offices in Amsterdam and Berlin, our collective of dedicated PR, social media and outreach professionals is known for its refreshingly hands-on and intuitive approach to promotion. We have an increasingly unique ability to connect to the heart of a film, working strategically and with an open-mind to help independent films find the audiences — both online and offline — and acclaim they deserve.
